Client: PETERMAYER Advertising

This branding project was to re-vamp the creative department in the agency known as the “Studio”. This was a subsection of the overall Creative department that focused on design and production. The “Studio” wanted the new brand to represent the fact that while they work on a lot of production and behind the scenes work, at the heart they are still designers. This was the goal of the new DesignShop logo, realized with hand drawn typography and bold retro inspired colors.